About Your Website in Mailchimp

When you start your business, you want potential customers to know who you are, what you have to offer, and how to make a purchase. Mailchimp’s website features help you introduce yourself to the world while staying in touch with your audience.

In this article, you'll learn about websites in Mailchimp.

Things to know

• Custom HTML, iframes, and merge tags aren’t compatible with your Mailchimp website at this time.
• Publishing a website on a custom domain requires a paid Websites & Commerce plan. To find out what features are included in each plan, check out our pricing page.

How it works

Mailchimp’s website builder feature is free and available to all users, so you can start to build your business or brand from day one.

Create as many web pages as you need for your website and use our mailchimpsites.com domain to publish them at no extra cost. If you are on a paid Websites & Commerce plan and want to use a different domain, you can purchase one in Mailchimp or connect one from another service.

In this section, we'll go over the tools you have to build and manage your website.

About the website dashboard

Our website dashboard gives you an overview of your website's performance. Here, you can view business highlights, including number of subscribers, visits, and clicks. You can navigate to the website builder, access settings, and view reports on your website’s performance and the website builder. If you have an online store or offer professional services, those important details can also be viewed. You can delete your website from the dashboard at any time.

About the website builder

The website builder lets you quickly style, edit, and add additional pages to your website as needed. Use the placeholder text and images we provide in your page layouts to help guide your design. Add or remove different sections to achieve the right look for each web page.

If you want to choose your website's colors and fonts, visit the Styles menu. You can select from the palettes we've designed to look good on your website, or create a custom set of colors on your own. Choose between curated font pairings that support the look and feel of your business.

By accessing the Pages menu you can create new web pages. They will be linked in your website's navigation bar by default, but you can choose to hide them if you want. You can add links to other websites, like Facebook or Instagram, to your navigation bar too.

If you want to rearrange the pages and links in your website's navigation bar, you can drag them into the order you like. After you create a page, you can edit it's URL, SEO and social sharing settings.

How to use your website

Here are some ideas on how you can use your website to promote your business or project and grow your audience.

• Tell your story
  Give your audience a glimpse into your business’s origins. Let your visitors know how you’ve gotten to where you are today

• Share important details about your business
  Give visitors information on how to contact you and show them what your customers are saying about your product or service.

• Collect subscribers
  Add a signup form to your layout so site visitors can easily subscribe to your email marketing.

• Promote your published website
  After you publish, use emails, social posts, ads, and other channels to drive site traffic.

• Sell products
  After you’ve created your website, you can add an online store to sell your products.

• Schedule appointments
  If you offer professional services, you can use Mailchimp’s Appointments scheduling tool to grow your business.

Get started

Ready to create a website in Mailchimp? Here are some resources to help you get started.

• Create Your Website in Mailchimp
  Our detailed tutorial walks you through each step of the process from designing a homepage to publishing your website.

• Design Your Website in Mailchimp
  Mailchimp’s website builder helps you create and design web pages to suit your style. You can choose a design theme, create a custom color palette, and upload images to match your brand.