Automations that are always on—even when you’re off
Never miss an opportunity to connect with people when it matters, so you can turn shoppers into loyal customers.
Send Time Optimization
Take out the guesswork and automatically send emails at the best time, every time.Transactional Email
Send trigger-based messages about purchases and account activity using our API.All Automation Features
Visual journeys, custom triggers, scheduling tools, pre-built automations, and more.Send the right message at the right moment
Automations help you add a personal touch without the personal effort.
Customer Journeys
Build more customized purchase paths
Deliver relevant messages to your customers based on who they are and how they interact with your business.
Send Time Optimization
Take scheduling emails off your plate
Our data determines when your customers are most likely to engage so you can send at just the right time.
Transactional Email
Designed for DevelopersReach inboxes when it matters most
Update customers on their purchases or account activity with personalized transactional emails using our API or SMTP.
Unlock e‑commerce automations
When you connect your e-commerce platform to Mailchimp, you can target your messages based on a customers purchase behavior.
All the ways you can automate your marketing
Automations
Customer Journeys
Build personalized purchase paths based on a customer’s unique behavior.
Learn moreBehavior-based automations
Trigger relevant messages based on how contacts interact with your app.
Learn moreTransactional email Designed for Developers
Send transactional emails with our API or SMTP.
Learn moreScheduling
Delivery by time zone
Ensure your contacts receive emails at the right time wherever they are.
Learn moreSend time optimization
Our engagement data determines when people are most likely to open your emails.
Learn moreMarketing calendar
Keep yourself organized and productive with one clear view across your campaigns.
Pre‑Built Journeys
Abandoned cart emails
Remind customers about stuff they left in their online shopping cart.
Learn moreProduct recommendations
Show your customers more products based on their most recent site visit.
Learn moreOrder notifications
Let shoppers know you got their order and when something's on the way.
Learn moreCustomer re-engagement
Reach out and say hello to the people you haven't heard from in a while.
Learn moreMailchimp was recently rated the #1 marketing automation software in Capterra’s Top 20 report.
“Mailchimp has essentially been our 6th man, and we’re only a team of 3. It’s allowed us to reach our customers (without having to do it manually) and customize everything so it feels intimate and personal.”
Reggie Thomas, owner of Pinship
Keep pushing forward. We've got your back.
250+ app integrations
You can connect all your tools to Mailchimp and unlock even more features.
A directory of trusted pros
Take your marketing to the next level when you work with a Mailchimp partner.
Ready to get started?
Set automations in motion so you can get back to building your business.