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How-tos

Everything you need to know about... leading an idea session

How to start a... microgym business

How to... build your business' profile on Pinterest

How to start a... vertical farming business

Everything you need to know about... dealing with impostor syndrome

Everything you need to know about... community investment

How to flex your ‘no’ muscles

How to transition out of work mode

Everything you need to know about... how to get brand partnerships right

How to... build your business' profile on Twitter

Nailing your production

The making of...Capreolus' eaux de vie

Everything you need to know about... deciding on your pricing strategy

Everything you need to know about... creating a crisis management plan

How to create a psychologically safe workplace

When should you bring in external help?

Everything you need to know about... customer feedback

Everything you need to know about... social media planning

Do you need a co-founder?

The low-cost promotion starter park

Everything you need to know about... organic SEO

The eight-step guide to assessing the market

What does it take to run a cafe?

Why a scenario plan matters

How to... build an app when you don't know how to code

Why I meditate

Stepping away at the right time

A founder's most difficult job – firing someone

How do we create environmental change as a company?

Everything you need to know about... achieving pay equity

Clinic: How can we improve outreach?

Everything you need to know about... setting up an effective interview process

How to get people talking about your brand

How to claim expenses when you're self-employed

Everything you need to know about... assessing the market and developing a positioning

Everything you need to know about... calculating your carbon footprint

Everything you need to know about... debt financing

Everything you need to know about... referral marketing programs

How to pitch for work remotely

Five things you learn when you pay your staff the same salary

A Stoic's guide to controlling your emotions

The tricky task of communicating a smell

Everything you need to know about... tone of voice

Is this a model for success? Worker co-operatives

How to be smarter with your time

How to onboard remotely

How to manage your relationship with money