Marketing Shelfie—Branding Edition
Explore 5 picks that demystify the world of branding.
It’s a horse...er...cow of a different color!
This bright bovine will help you get your business noticed. In his much-hyped classic, Godin encourages businesses to strive for the remarkable or risk remaining invisible.
Nicely Said — Nicole Fenton and Kate Kiefer Lee
How to write everything, except haikus.
This practical writing guide covers everything from blog posts and mission statements to project briefs and brand voice.
Building a StoryBrand — Donald Miller
Transform your business talk.
Donald Miller provides proven solutions to help businesses clarify their messaging and build a powerful story that customers want to hear.
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design — Marty Neumeier
Bridge the gap between brand strategy and customer experience.
Neumeier’s brand-building bestseller is filled with tips and real-world advice to help you create and execute your brand strategy.
Lost in Translation: An Illustrated Compendium of Untranslatable Words from Around the World — Ella Frances Sanders
How do you say “the way sunlight filters through tree leaves” in Japanese?
Words are the foundations of brand messaging, and this charming, illustrated exploration of untranslatables will leave you thinking.