Mailchimp Marketing API
Power your campaigns with our marketing engine
Manage audiences, integrate your data, and send timely, relevant email campaigns.
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Manage your audiences
Leverage the Marketing API to integrate your users' data with Mailchimp's marketing scale.
- Create an audience and add contacts
Integrate your application with the Marketing API to create and add contacts to a new audience.
- Organize your contacts with tags
Use tags to bring your application’s email targeting and organization strategy into Mailchimp.
- Create an audience and add contacts
Automate marketing activities
Sync events in your app with Mailchimp to create powerful email automations at scale.
- Track events that trigger automations
Monitor and act on your users’ behavior outside emails with the Events endpoint.
- Run requests asynchronously with the batch endpoint
Scale large or long-running calls to the Marketing API with batch requests.
- Track events that trigger automations
Integrate your data
Use the Marketing API to keep your data in sync with Mailchimp.
- Synchronize audience data with webhooks
Keep your data store in sync with your Mailchimp audience via webhooks.
- Access data on behalf of other users with OAuth 2
Integrate your product with your users’ Mailchimp accounts by authenticating via OAuth.
- Synchronize audience data with webhooks
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Helping you build your thing is our thing
Creating a Mailchimp account is the first step to accessing our APIs and developer tools.
250+ app integrations
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