Ways to Grow Your Audience with Facebook

Mailchimp’s Facebook tools make it easy to reach new people and win new contacts. There are a number of ways to use Facebook to drive traffic.

In this article, you’ll learn about the different ways you can grow your Mailchimp audience with Facebook.

Promote your signup form with Facebook Ads

Run an ad on Facebook to promote your Mailchimp signup form and encourage potential customers to subscribe to your list. You can set up and purchase your ad directly from your Mailchimp account.

Getting Started with Facebook Ads
Grow Your List with Facebook Ads

Drive traffic to your Mailchimp landing page

Create a landing page to promote your signup form and we’ll automatically draft a Facebook ad for you. Once you approve and publish it, the ad can help drive traffic to your landing page and grow your Mailchimp audience.

Promote Landing Pages with Facebook Ads

Find new subscribers with Facebook signup forms

After you set up our Facebook integration, you can embed your Mailchimp signup form on your Facebook Page so visitors can quickly subscribe to your emails.

Connect the Facebook Integration
Add or Remove a Signup Form on Your Facebook Page

Attract new subscribers with Zapier Lead Ads

Zapier is an integration that can connect a Facebook Lead Ad to your Mailchimp account. Set up a Lead Ad in Facebook and create a connecting ‘Zap’ in Zapier to add new subscribers to your Mailchimp audience.

Add Subscribers with Zapier's Facebook Lead Ads