Schedule or Pause a Regular Email Campaign

When you create a regular email campaign with our Campaign Builder, you can select a date and time for delivery to your audience. Email scheduling is included in paid monthly plans.

In this article, you'll learn how to schedule or pause an email campaign in Mailchimp.

Schedule a campaign

To schedule a regular email campaign, follow these steps.

1. After you're done with your campaign's design and settings and it's ready to go, click Schedule.
   
2. In the Schedule Your Campaign pop-up modal, use the date picker to set the delivery date.
   
3. Click the Delivery time drop-down menus to choose a time of day.
   
   If you have a Standard or Premium account, you can also choose to send your campaign in batches, use Timewarp, or try Send Time Optimization.
4. Review your settings and click Schedule Campaign to confirm.

After the campaign is scheduled, you'll see the time the campaign is set to send to subscribers on the Campaigns page.

Additional scheduling options

These options are available with Standard and Premium plans.

• Send Time Optimization
  Send Time Optimization is a paid account feature that looks at your subscribers' click activity history to see when they're most engaged in Mailchimp campaigns. Then, it recommends a send time.
  Use Send Time Optimization.
• Timewarp
  Timewarp is a paid account feature that delivers a campaign to your audience based on the recipient's time zone, instead of the time zone in your account settings.
  Use Timewarp.
• Batch Delivery
  Batch Delivery is a feature for paid accounts that sends your campaign out in timed batches rather than to your whole audience at once. This helps control traffic to your website and prevents potential strain on your server.
  Schedule Batch Delivery.

Pause a scheduled campaign

To pause a scheduled regular email campaign, follow these steps.

1. Click the Campaigns icon.
   

2. Click All campaigns.
   

3. Click the Pause and Edit button next to the scheduled campaign you want to work with.
   

4. In the Pause Campaign pop-up modal, click Pause to confirm that you want to pause the campaign.

Make any changes you want, then click Resume Campaign. If you don't want to send or reschedule the campaign yet, click your browser's back button to exit the campaign.